Insights
Insights
Essays from 20+ years inside healthcare and pharma — on fixing fragmentation, transforming sales with AI, and the digital talent that makes it stick. Written by Frank Eisenlohr.
Healthcare Fragmentation
Fixing Healthcare Fragmentation
Why healthcare is fragmented, and what it really costs us: inefficiency, bad medicine, and unaffordable care. Frank Eisenlohr on 20+ years of digital health.
Fragmentation in Healthcare: Who's to Blame?
The real causes of healthcare fragmentation aren't malice but misaligned goals: how hospitals, pharma, and patients each unintentionally make the system worse.
Defragmenting Healthcare: My Strategy Blueprint
How to fix healthcare fragmentation in practice: my blueprint of five technology commandments, aligned KPIs and budgets, the right culture, and leadership.
AI in Pharma Sales
How AI Transforms Pharma Sales Training (Part I)
How AI transforms pharma sales training: trade 3-hour modules for 6-minute pre-call microlearning that lifts reps' sales performance and HCP relevance.
The AI Pharma Field Rep Playbook (Part II)
A practical playbook for implementing AI pharma sales training: a 90-day quick-start, a hub-and-spoke data architecture, and an MVP for pre-call prep.
Pharma Transformation
Supercharge Pharma Operations with AI
How generative AI in pharma operations teams up with MLOps and DataOps to defragment commercial functions, unlock omnichannel HCP engagement, and add value.
Pharma's Digital Dilemma: Why the Right Talent Matters
Pharma digital transformation talent is the real bottleneck, not technology. Why translators who bridge business and IT decide whether change actually sticks.